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Pitch your product for the chance to win $500 at the MMIC Best Shot Workshop and Competition at Cleary University

Close up of hand holding light bulb with sketches at backgroundDo you have a great product or service that you’d like to learn to market well? Would you benefit from learning go-to-market strategies from two extraordinary entrepreneurs? If so, the Best Shot workshop, set for 3-5 p.m. Wednesday, June 10, at the Johnson Center at Cleary University is for you. The pitch competition is presented in partnership with LegUP! Livingston. It will take the place of the LegUP! meeting usually held on the second Wednesday of the month at Cleary University.

There is no cost to attend, and you can start earning sales revenue for your business with the knowledge you gain and the resources you acquire at this workshop. You’ll learn from seasoned business professionals the benefits of going to market now; how to determine your ideal customer, salesperson and sales channel; and the elements of a perfect sales pitch.

In addition, you’ll get the chance to practice and perfect your sales pitch for a chance to win $500 and other prizes. The pitch competition runs 5-8 p.m. Wednesday, June 10, right after the workshop.

Ten participants will be selected from those who sign up to pitch their product to a panel of judges. They will get feedback and assistance from MidMichigan Innovation Center, the Center for Innovation and Entrepreneurship at Cleary University and LegUP! Livingston . They will also get the chance to win $500, a six-month membership to MMIC, 60 days of co-working office space and consultation at the Center for Innovation and Entrepreneurship at Cleary University, and free business services.

Refreshments and a cash bar will be provided.

LegUP! is a collaborative effort of the Howell, Brighton and Hartland chambers of commerce, Cleary University, Livingston County SBDC, SCORE and the Livingston County libraries. The group brings together entrepreneurs monthly for educational, networking and resource opportunities.

For more information, contact Marlo Rencher,, (517) 295-4008, or Pat Convery,, 517.546.3920.

To register for the event, as well as enter the pitch competition, click here.

Workshop speakers are:

Tom Sesti
Tom Sesti is president of Bandals International Inc. based in Rochester Hills.
Bandals are sandals with interchangeable bands. Sesti has more than 10 years of experience in footwear and outdoor and sporting goods marketing and management. He is responsible for day-to-day management of the company, along with sales and operations.

Previously, Sesti managed multiple brands and had overall profit-and-loss responsibility for the retail business unit at Excelda Manufacturing in Brighton. He launched his career as a founding partner of what is now the Regal Financial Group, a multi-service financial firm based in Grand Rapids.

Sesti received his bachelor’s degree in economics and management from Albion College, and his master’s degree in management and marketing from Aquinas College.

Steve Schwartz
Steve Schwartz is a managing member of Alfa Jango, co-founder of Carcode (acquired by in 2014) and creator of RateMyStudentRental, LeadNuke & JSPkg. He is an engineer, developer, open-source software enthusiast, guitarist, and aspiring racecar driver. He is also a runaway mechanical/electrical engineer turned hacker. He’s been developing and managing websites built on Ruby and Ruby on Rails commercially since 2007.

Schwartz speaks professionally, and teaches workshops on entrepreneurship and programming.

WHAT: MMIC Big Shot Pitch Workshop and Competition

WHY: To learn to pitch your business and compete for the chance to win $500 and other great prizes!

WHEN: Wednesday, June 10, 2015
Pitch Workshop from 3-5 pm
Competition from 5-8 pm

WHERE: The Johnson Center at Cleary University, 3750 Cleary Drive in Howell

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